Revenue per Mile – short RPM, describes your accumulated income per 1000 impressions. In this article we’ll explain you how we calculate and how to understand it.
Changes in your RPM
We are not offering fixed payout rates. Our revenue model is performance based which means we value the user-experience and the user-interaction of your links. You’ll find further information about our revenue model here.
Get the video explanation here
How is the RPM defined?
The RPM is the most important metric to measure the value and performance of your links. As you already know the Revenue per Mile reflects the estimated value of your link per 1000 impressions. You can find this figure next to your link, as well as in the graph in your dashboard.
Your RPM is always calculated for the selected time period. This way you can always keep an eye on the current progress of your stats.
To understand when an impression is counted we made this article.
How can you increase your income?
One of the most asked questions in our Support-Chat is certainly that. The great thing is that you – yourself – can do some things to improve your RPM.
Consider these as the most important tips:
The best way to increase the Revenue per Mile for links and domains is to adjust the dropout-rate (1- Clicks/Impressions). We also recommend to take the time to find the optimal balance of settings to get maximum revenue.
Not every country has the same user value. For example, a Low-Tier country is generally less valuable then a Top-Tier country. We recommend to acquire many users from Europe and the US.
User interaction is a crucial factor for a higher RPM. The more people get to your target page, the better your RPM. We recommend to share content with a high potential interest for the target content. These users are more likely to do ad-tasks.
We hope you found the solution for your question in this article and it will help you to understand our RPM. We wish you the greatest success!
Your Linkvertise Team!