In this article, we’ll get into the topic of our Payout Rates and why they are not fixed. The short answer would be that this is the reason why you can make much more with Linkvertise then with other link shorteners.
You think you’re loosing revenue?
If you feel that you are losing revenue, don’t worry. In most cases, you just have a different daily RPM and you need to change the time period in your dashboard.
Performance based Payout Rates explained
Did you know we have a ton of explanatory videos on our YouTube-Channel and we’re posting regularly.
What is a performance based revenue model and how can you benefit from it?
What does performance-based actually mean? It’s quite easy. We consider the user-experience and the user-interaction with the advertisement. This means the better your traffic is, the higher we can pay you. Our RPM heavily depends on your audience and how good the delivered content is presented. But why do we do that?
Performance orientation means, that you directly profit from it, if we are able to get better deals with our ad-partners. Competitors tend to put additional money into their own pockets and provide their Publishers with a fixed, low RPM.
Advertisers want to reach a high user-interaction with their ads as well. Because of that, they probably sell and earn more. As we especially focus on improving the interaction, advertisers are generally more interested in working with Linkvertise, than any other Link-Shortener. In the long run, we will get better deals and improve earnings. And you guys directly earn more due to that as well!
But how to start increasing your RPM with that knowledge?
First of all you have to consider the following things, before you can increase your RPM.
Just activating all advertising settings doesn’t help, if people aren’t willing to do the necessary steps, they will opt out your link and search another easier way, means low rpm even though you have high traffic. You need to find the right balance for your content.
Don’t bias your people with showing how do decline all the ads and that you should remove them right afterwards, just general explanation of the Linkvertise workflow without giving “hints”.
Try to attract people from high-tier countries like USA, Australia, Europe via optimizing your SEO-Description for Linkvertise Search. It is best to use the english language for titles and descriptions. So higher the percentage of high-tier visitors, so better is your rpm.
We hope you found the solution for your question in this article and it will help you to understand the calculation of your RPM. We wish you the greatest success! Your Linkvertise Team!